Measurement-first: What does it mean and why is it so important?
You’d be forgiven for thinking that marketing measurement is more or less one dimensional. That it’s about determining which advertising...
- Jan 25
- 2 min
The Agnes approach: Personalised marketing and brand alignment for franchises
At Agnes Media, we understand the complex challenges that franchises face. That’s why we work to support both franchisors and their...
- Dec 14, 2021
- 3 min
Paid media marketing: Top tips for your long-term B2B strategy
Just because you’ve rolled out a successful B2C campaign, that doesn’t necessarily mean your tactics will transfer to a B2B marketing...